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Will Flower Rentals be the Next Big Thing?

Russians love International Women's Day. Sometimes called Russian Valentines Day, March 8th is a public holiday and the single biggest flower selling day of the year in Russia.

Unlike Valentines Day the focus is on women, with men and women giving flowers to mothers, sisters, daughters and coworkers as well as wives and girlfriends. 

This year, the BBC is reporting that Russians who want to impress their social media followers can now rent huge bouquets of flowers to snap a selfie with them for Instagram before the courier takes them back. Pop-up services advertised on social networks prior to International Women's Day offered 10 minutes with a huge bouquet of flowers - all the time you need to post a photo of yourself with an enormous flower arrangement seemingly sent by a boyfriend or secret admirer.

When the owner of one flower rental Instagram account was contacted to confirm the story he insisted his service was real saying flower rental had been a trend among Russian Instagram and VKontakte social network users for some time. He said the 10 minutes could be extended a little but not indefinitely.

If you want to be able to appreciate your flowers for longer than 10 minutes, order your bouquet from our Papamoa florists at Arrange Floral Design. We will put together a beautiful bunch of great value freshly cut flowers just for you, including free local same day delivery. And the courier won't take them back!

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